Loeb - the Bernese (department) store

Loeb was founded in 1881 and is run by the fifth generation of the proprieter family Loeb and is as important a landmark as the clock tower (Zytglogge) and BearPark.

On eight floors guests find a comprehensive range of international brand name products, regional specialties and unexpected treasures. Loeb is also known for the friendly, competent staff and its special services. 

Loeb won its special reputation as a creative company through extraordinary campaigns, regular art exhibits, spectacular storefront designs and events with well-known personalities.